Success stories

Aydin Aliyev, co-owner of Sermar
Sermar LLC is a ceramic tiles and accessories store selling leading European products in Baku, a long journey from its beginnings in the early 2000s, when it was established as a small shop selling construction materials. “At that time it was just a small store covering a 15-50 square metre area,” recalls the co-owner of the company, Aydin Aliyev .“For 12-13 years, the store operated in that way...
Rahman Abdurahmanov, the General Director of AZZA
Azerbaijan
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AZZA Cake House is the most popular manufacturer of cake and confectionary products in Azerbaijan. Originally established as a clothes store in 2004, the brand subsequently branched out into the café business. Four years later, AZZA moved into confectionary, and the company has not looked back since, today boasting the largest network of cake shops in the country. “ Initially we were working as a...
It’s hard to imagine how a modern organisation was able to function without computers just a few decades ago and likely much of our office life would come to an abrupt halt if we did not have access to these vital systems now. In Azerbaijan, DiVi specialises in IT solutions for the workplace. The company supplies computer and office equipment – everything from PCs, tablets and printers to...
Eleven years ago, Farid Ismayilzada founded ‘GoldenPay’, an online payment processing service for Azerbaijan. Returning from the United States where he’d been working at the time, he spotted a business opportunity when he realised that online trading, shopping or payments were not available in his home country. “For me, it was an opportunity to set up business and as soon as I discovered it, I...
Bakhtiyar Meyvaddin Novruzbeyov
"It took me a while to realise that knowledge is indeed power. Like the knowledge that working with a bank is the best way to transform a fragile idea into a solid business," says Bakhtiyar Meyvaddin Novruzbeyov, who set up his grocery store with the help of Access Bank in Azerbaijan, the European Fund for South East Europe (EFSE), and EU4Business . “Just over ten years ago, I found myself...
Fuad Mammadali Aliyev
“For a long time, going into business on my own seemed like an impossible dream, but sometimes you get lucky and you find someone who shares the dream with you and helps to make it come true.” That’s how it all began for Fuad Mammadali Aliyev, with the help of Access Bank, the European Fund for South East Europe (EFSE), and EU4Business . Just over fifteen years ago Aliyev gave up his job as a...
Rizvan Garayev
“When they left the business to me, I don’t think my parents ever imagined that their little café would ever change. [...] however, they planted the seed of entrepreneurship in me. And some good common sense to find the right (financial) partner,” says Rizvan Garayev, who transformed the café he in herited in Baku into a chain of bakeries and restaurants, with the help of Access Bank, the...
Serxan Dadasov Serdar
“It’s one thing to see a market for something and quite another to figure out how you are going to satisfy it. And still another to make the whole thing happen. Once you’ve got the first two taken care of, leave it to Access Bank to find a solution," says Serxan Dadasov Serdar, whose retail clothing business benefitted from support made available under the European Fund for South East Europe (...
Ibrahim Alisoy stood at a crossroads in the fortunes of his outdoor furniture firm. There was plenty of interest from abroad for his small company’s innovative products, but he wasn’t sure how to ramp up production efficiently to begin exporting to customers thousands of miles away. So, in February this year, the co-founder and general manager of IDEA LLC in Azerbaijan turned to the Advice for...
With funding from the European Union under the EU4Business Initiative, the European Bank for Reconstruction and Development (EBRD) helped a woman-led accessory and home-care products company in Azerbaijan introduce an effective recruitment and sales system. The EBRD helped ESSE LLC, a woman-managed company distributing a wide range of women accessories and home-care products, to introduce an...